Full color construction job site signs can show the end result of your construction. This is a great way to generate excitement and buzz about what is going on and what is coming in the future.
A cheap contractor sign will remain on the job long after your crew leaves for the day.Â They are so affordable; itâ€™s silly to take them when you leave.Â Leave them up, your client wonâ€™t mind showing off the fact that theyâ€™ve had some quality remodeling or repair done.Â Theyâ€™ll probably leave it up until the next lawn mowing.Â That means repeated exposure to your ideal prospects.Â No amount of television, newspaper, direct mail or door knocking can do better, for less.
Why should your prospects look anywhere else when they can see the contractor sign for the quality work on their neighborâ€™s house? Â The next time one of your crews leaves for a job site, make sure they take a job site sign or contractor sign to put up before they begin working.Â Â Why not add a few directional arrows on the corners as well?Â They work well for realtors.
Sure, your sales people should ask prospects and existing customers for referrals but most people donâ€™t know many of their neighbors.Â Those neighbors are the ones that are seeing your quality workmanship as the transformation takes place.Â No one could be more impressed (seeing is believing).Â These â€œstrangersâ€ arenâ€™t likely to visit your client to find out how to reach you.Â Many of your vehicles either arenâ€™t marked, or wonâ€™t be there, when neighbors are home from work.Â Thatâ€™s where a job site sign or contractor sign makes all the difference.
Have you got a great, high traffic area job site?Â Why not give your client a deal based on leaving your contractor sign up for six months after you complete the work?Â How about a bonus for every sale that comes from your job site sign?Â You probably pay for other referrals that donâ€™t build top of mind name awareness nearly so well as a cheap job site sign.
Often we are asked about the homeowner who refuses to post a yard sign.Â Since the issue should never come up before you have a signed order and the work begun, just tell them your price is based on being able to advertise with a sign on their lawn.Â One large contractor in The Quad Cities area actually advertises, â€œWeâ€™re so proud of our workmanship we put a sign on your front lawn.â€Â If you do business with them, you can expect a sign.